The Effect of Soft Water on Your Hair
The minerals in hard water cause your hair cuticles to stand up, which can make your hair feel rough and dry, it can also have an effect on treatments such as perms and dyes which fade faster, and you can be left with a flaky scalp and hair breakage.
Softened water allows your body’s natural oils to keep your hair soft and shiny, without mineral build-up, it leaves no residue that will dry out the hair and cause an itchy scalp. So your hair is left feeling softer and healthier for longer.